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Most of us have done a poor job of keeping our database updated, and we’ve used our social media as our database. The scary part about that is only 35% of our people actually see our physical posts.
- A company called We Clean Lists.
- Four phone calls or text or using video
- Direct mail campaign
Now you can send out emails. Now you can do direct mail. Now you can invite them to events because you have the correct data. What I found with myself was in my database, we found 50% more people that were not in our database, that were in our social media. So our database grew by 50%.
Four phone calls or text or using BombBomb. It’s $60 a month and it’s a good way to stay in front of your center of influence. I recommend touching people 33 times a year softly, and one of those approaches is four phone calls or text or a video message.
Once we did this, We did a direct mail campaign and we made $90,000. This works, people.
For the most part. Use direct mail to your center of influence, the people that you know, the top 200 people in your list. And if you’re not rating your database A, B, and C, we need to talk. Set up a 15 minute phone call with me and I’ll show you how to do that.
My name is Jeremy Bowers. I’m one of the owners of Keller Williams Mainline. I’ve sold real estate at a high level around 175 - 200 houses a year. Right now, my wife and I sell real estate. I run the brokerage at the mainline office. I’m the general manager and I also buy investment properties.
