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In today’s competitive marketplace, it’s crucial for businesses to maintain regular communication with their center of influence (COI) to ensure business growth. One effective approach is the 33-touch marketing plan, which aims to help business owners make $250,000 or more in income each year. This plan involves regular communication with COI through various channels, as suggested by experts in the field.
The first step is to clean your database and ensure that it’s up-to-date. We own a company called We Clean Lists. Once your database is clean, you can set up regular phone calls or text messages to your COI and send them four postcards a year. Sending postcards is an effective way to communicate with your COI and will yield positive results
In addition, we use Vyral marketing to help us stay connected with our COI. This can be achieved by sending out two video marketing emails a month that provide value and content. Finally, holding regular events such as open houses and small happy hours can help you stay connected with your COI.
Regular communication with your COI is critical for business growth, and this plan can help you achieve your income goals. If you’re interested in learning more about this plan, call or email me. I am always willing to help!